Firing up the base(s): Eric Schmeltzer on the upsides and downsides of the conservative-friendly Palin pick.
But there's a flipside of firing up your base with attacks -- it fires up the other side's base too. For every hardcore supporter of the radical right that was jumping up and cheering at home, there was a progressive jumping up and shouting profanity at their TV.Anecdotally speaking, this seems to be quite true—my Facebook newsfeed was enflamed with angry status updates all night long, and it's been a while since my comment threads had this many people arguing with Mike T.
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