Karl Marx visits the Crayola factory. Via Boing Boing.
Try to imagine how wide the splatter pattern would be when Karl Marx's head explodes at the idea of a privately held corporate marketing theme park that performed a simulacrum of the labor-alienating process of industrialized manufacturing; in order to approximate a distant childhood experience of watching a television show which romanticized the original, actual alienating manufacturing process; which nostalgia is induced to stimulate consumption of the corporation's product; which is, in fact, an endless array of craft supplies for children, the very embodiment of the much-praised artisan and the educational ideal of creativity and self-expression; which all happen to be available for sampling and experimentation right here at the theme park, which by now is revealed to be a sprawling demand generation engine, and damned if you're gonna drive this far and not get something to take home besides memories and a couple of gloppy paintings made with giant rubber fish...
Posts
|